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Impact Group

What is it?

What do you get?

If you’re committed to running better campaigns, so are we.

We can’t work with everyone, and engaging an agency can be expensive. We created Impact Groups as the most cost effective way for us to work with business owners and marketers who don’t want to employ an agency, but are still committed to running killer marketing campaigns.

We work with small groups of businesses, one-on-one, in groups and on Slack to help you create live campaigns in your business. It’s part learning, part mentoring, part getting stuff done. You have access to the whole agency and all our specialisms. It’s a 3 month transformation programme with a small group of others, and costs just £500 per month.

It’s by far the most cost effective way to get specialist help.

  • One-to-One Sessions
  • Group Web Meetups
  • Dedicated Slack Channel
  • Real World Meetups
  • Real Marketing Campaigns
  • Whole Agency Support
  • Content Creation Credits

The people say?

The team

Tom Doyle

Ed Lobbett

Ben Webb

Ed Dench

Jan Monks

Benny Dench


Mr Monks

Hey there! I’m Jan, the guy who makes sure that all your precious data is being measured and stored properly while keeping those pesky CRM systems in check. I reckon that the data side of things is the most interesting part of business; any decision made is based off data

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Dench The Blog

Hi. I am Ed Dench, one of the founders here at The Cake Mix. I have never written a blog before, but here we go… The point of this blog is to share with you all a little bit about what makes me me and why I do what I

Read More »

Marketing Demographics – Who are you selling to?

Marketing Demographics – Who are you selling to? One of the most important questions with any business proposition is “Who are you selling to?” Identifying this is critical, not only to successful marketing but to a successful business. The ability to segment consumers allows you to focus your messaging so

Read More »